If I told you there was one ridiculously easy way to improve the performance of your pay-per-call campaigns by up to 60% you’d probably think “yeah, right”. You might also think my next statement would be that I had some great oceanfront property in Arizona to sell you.

But it’s true, there is one really easy way to optimize your pay-per-call campaigns and at RingRevenue we found a way to make it even easier (more on that later).

So what’s the one easy way to optimize your pay-per-call campaigns?
The answer is adding “real human” voice prompts to your campaigns. 

Mark your calendars, it’s that time of year again!

I've been reading the Red Herring since the early 1990's when it was truly the bible for all things cutting edge in the Silicon Valley investing world. In fact, I learned much of what I knew then on technology business models from the pages of the Red Herring. So it was pretty cool to see RingRevenue named as a Red Herring Top 100 company last week. We're in great company with fast-growing tech companies like Turn, VigLink, Extole, and many others. Hundreds of companies across nearly all technology sectors compete for the Red Herring recognition each year, so it's a pretty good achievement for us as we're barely a four-year-old here.

RingRevenue's office has been buzzing with excitement! And while there's always something to be excited about when it comes to call-performance marketing, this time our excitement is centered around one of our newest team members. Welcome Eva Klein, RingRevenue's Vice President of Customer Development. I was lucky enough to catch up with Eva and get the inside scoop on what she's most looking forward to in her new role, where she see's RingRevenue going forward, and most importantly, whether her heart lies with a Mac or PC :) Read on to learn more from my interview with Eva.